Maison Maud
A complete online store for Maison Maud, an Abu Dhabi luxury leather handbag brand. From browsing and wishlists to checkout and delivery tracking, the entire shopping experience was designed to feel as premium as the products themselves.
- Industry
- Luxury Fashion
- Year
- 2025
- Timeline
- 6 weeks
The challenge
Maison Maud is a luxury leather brand based in Abu Dhabi that crafts each handbag by hand. They needed an online store that felt just as refined as their physical pieces. It had to handle pricing in AED, ship across the Gulf region, and give customers the confidence to buy premium goods online.
We built the entire store from scratch with a visual style inspired by high end fashion houses. Every detail was considered, from the elegant typography and smooth animations to how products are photographed and displayed. Customers can browse by collection, save favourites to a wishlist, and check out as a guest or with an account. Each bag comes with a unique authenticity code, and orders are tracked through a local courier partner in Abu Dhabi.
The approach
Brand Identity
Created an editorial look and feel that reflects Maison Maud's craftsmanship. Deep teal and bronze tones, elegant serif fonts, and generous spacing give the site a premium feel from the first scroll
Product Catalog
Built a shop where customers can browse by collection, filter by category, zoom into product details, and save their favourites to a wishlist for later
Secure Checkout
A smooth checkout flow that works for guests and registered users alike. Stripe handles payment securely, and every order gets a confirmation email instantly
GCC Launch
Set up for the Gulf market with AED pricing, regional shipping options through a local Abu Dhabi courier, and a unique authenticity code system to verify every bag purchased
What we learned
Letting the products breathe with generous spacing and subtle animations made the site feel high end without being flashy
Allowing guest checkout removed friction for first time buyers who just wanted to purchase without creating an account
The authenticity code system gave buyers peace of mind knowing their bag is verified as genuine
The stack
The outcome
Maison Maud went from having no online presence to a fully operational luxury store, giving their customers across the Gulf region a way to discover and purchase handcrafted leather goods from anywhere.
products available at launch
sign-up barriers with full guest checkout
authenticity verification for every bag
local courier with live order tracking